For decades, we have honed a methodology that goes beyond demographics and past behavior, revealing the underlying forces that drive preference, engagement, loyalty, and long-term growth.
This mission has fueled the creation and success of two pioneering companies, both dedicated to helping clients find, engage, activate, and retain their most valuable customers. At the heart of our approach is a commitment to delivering measurable business growth by aligning brand strategies with the belief systems that drive customer choice.
Our foundation was laid with Rosetta Marketing, a consulting-centered tech-enabled marketing firm, founded by Chris Kuenne, which revolutionized how brands leverage data and insights to build meaningful customer relationships. Through its innovative methodologies, Rosetta was named #1 Agency to Watch by AdAge and grew to $250 million in revenue before being acquired by Publicis Group for $575 million—a testament to the power of belief-based customer engagement.
Today, at Rosemark, we continue to evolve and refine this approach, leveraging cutting-edge AI and machine learning to scale belief-driven personalization. Over the last three decades, our team has successfully deployed this belief-based model across industries, helping clients drive higher acquisition, engagement, and lifetime value.
By fusing the art of human belief-driven decision making with the science of AI-driven precision, we empower brands to identify, understand, and cultivate their most valuable customer relationships—turning potential into performance and belief into business impact.
